Brands: What's happening with Reebok?

Speculation that Adidas will sell Reebok has existed for some time. Now it is no longer speculation.

Our goal is to showcase Reebok's new focus on sports & performance in India: Manoj Juneja

Brands: What's happening with Reebok?

It's Not All about the Shoes

Adidas sells Reebok to Authentic Brands in $2.5 billion deal - The Boston Globe

Adidas is selling Reebok to focus on its own brand

Authentic Brands Officially Acquires Reebok From adidas

Adidas Is Selling Reebok to Authentic Brands Group - Fashionista

Report: Authentic Brands Group Makes $1 Billion Bid for Reebok

Reebok New Owner Is ABG. Analysts Predict What's Next for the Brand.