Usher Stars in SKIMS Campaign Ahead of Super Bowl Halftime Show Performance

In a statement, Usher praised his "longtime friend" Kim Kardashian.
In a statement, Usher praised his longtime friend Kim Kardashian.

Usher's Halftime Show: A Skims Marketing Masterpiece - 303

Kim Kardashian has been all about the long game in making her fame an

Kim Kardashian Arrives at Super Bowl to See Usher's Halftime Show

Usher's Halftime Show: A Skims Marketing Masterpiece - 303

Inside the making of the Super Bowl Halftime Show with Apple paying $50m to sponsor – but Usher sees none of the money

Usher poses in his underwear ahead of Super Bowl performance

Watch Usher's Super Bowl 2024 Halftime Show With Surprise Guests Alicia Keys, Lil Jon, Ludacris & More

Kim Kardashian Unveiled Usher as the 2024 Super Bowl Halftime Show Headliner

It's Ursher baby': Watch the ads featuring Usher ahead of Super Bowl LVIII

Usher Super Bowl Halftime Brings Out Alicia Keys, Ludacris & More