Asos Is Featuring Swimsuit Models with Stretch Marks and Acne Scars
These un-retouched photos are garnering major praise.
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What We're Loving Right Now
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ASOS Models No Photoshop Stretch Marks Twitter Reaction
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ASOS Now Shows Models With Stretch Marks
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2017/07/06/10/istock-485046828.jpg?quality=75&width=1200&auto=webp)
The rise of stretch marks in advertising and why body positivity is winning, The Independent
Asos Is Featuring Swimsuit Models with Stretch Marks and Acne Scars
![](https://www.telegraph.co.uk/content/dam/beauty/2019/11/25/GettyImages-921765700_trans_NvBQzQNjv4BqH1xarGyduEKFFNKS4uL08wzYvz6lqF4RtCYH3F14Eng.jpg?imwidth=680)
I tried the stretch mark treatment that everyone's talking about. But did it actually work?
![](https://creoclinic.com/wp-content/uploads/2022/09/shutterstock_2161573723-scaled-e1662975413932.jpeg)
Muffin Top Surgery: Tummy Tuck vs. Liposuction
ASOS Praised for Not Photoshopping Models' Stretch Marks
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ASOS Models Have Booty Stretch Marks and Acne Scars and We're All About It — Femestella
ASOS aren't Photoshopping models' stretch marks - and people are loving it
![](https://media-cldnry.s-nbcnews.com/image/upload/newscms/2017_27/1226957/asos-tease.jpg)
ASOS swimsuit ads show unedited models with stretch marks
![](https://nypost.com/wp-content/uploads/sites/2/2017/06/170630-asos-stretch-marks-feature.jpg?quality=75&strip=all)
This massive online retailer is letting its models have stretch marks