Introducing Eau de Fenty! Rihanna Opens Up About the Brand's First
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When Rihanna decided to launch a signature Fenty scent, her goal wasn’t just to add another category to her ever-expanding empire; it was to upend the traditional world of high-end perfumery.
![](https://i.dailymail.co.uk/1s/2023/02/13/15/67634777-0-image-a-63_1676301003803.jpg)
How savvy businesswoman Rihanna used the Super Bowl to boost her BILLION DOLLAR businesses
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Ariana Grande, Billie Eilish and Rihanna top the list of celebrity scents
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fenty perfume by Rihanna - Fragrance
![](https://u-mercari-images.mercdn.net/photos/m30761552469_3.jpg?1676741987)
fenty perfume by Rihanna - Fragrance
Introducing Eau de Fenty! Rihanna Opens Up About the Brand's First Fragrance
![](https://www.multivu.com/players/English/8172351-fenty-beauty-by-rihanna-launch/image/fentybeautyhero-1504731734282-null-HR.jpg)
Rihanna Launches Fenty Beauty, a Global Makeup Brand, in 17 Countries
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Rihanna Reminds Her Followers She Smells Really Good While, 55% OFF
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Introducing Eau De Fenty! Rihanna Opens Up About The Brand's First Fragrance Vogue
![](https://media.glamour.com/photos/5f22b21cbd15d2da9af0ef27/master/pass/GettyImages-1191506471.jpg)
Introducing Eau De Fenty! Rihanna Opens Up About The Brand's First Fragrance Vogue
![](https://i2-prod.irishmirror.ie/incoming/article29197793.ece/ALTERNATES/s615b/1_FILE-Rihanna-Gives-Birth-To-First-Baby-with-A$AP-Rocky-Goya-Studios-Hollywood-Los-Angeles-Cali.jpg)
Rihanna and A$AP Rocky's relationship timeline as baby son's name is finally revealed - Irish Mirror Online
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Celebrity Beauty: Star Beauty Tips and Secrets, Page 25
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fenty perfume by Rihanna - Fragrance