JustStrong — Lauren MIDWINTER
Dynamic, energetic sports and fitness commercial film for sportswear brand Just Strong, putting the idea of imperfection being a strength at its heart. Written and directed by Lauren Midwinter, Director of Photography Nathalie Pitters.
LAUREN HAS EXPERIENCE IN 3 DIRECTING WORLDS: THEATRE, FILM AND COMMERCIALS.
This background gives her a unique skillset:
The performer-centric approach of a director trained in theatre
The visual storytelling, audience-centric approach of a film director
The cut-through-the-noise attitude of a commercial director.
Throw in there her art and writing background and you have someone with a strong desire to find the unusual in the ordinary.
Her films are marked by an inherent need to tell the story of the unexpected. Encouraging an audience to see a different side to the conventional, Lauren's films offer delicate but unsettling imagery with an eye for exploring the idiosyncratic.
National Drug Prevention Alliance & PPP » Social Affairs (Papers)
Save these dates for PSC's fabulous 2011-2012 season! Wintersong!
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And justice for all
Lauren Midwinter
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