Baby Phat by Kimora Lee Simmons. The concept behind Baby Phat dates all the way back to 1993 but wasn't fully established until 1999.

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Why Baby Phat's Resurgence Is Monumental - PAPER Magazine

Kimora Lee Simmons Is Positioning Baby Phat as Chanel for a New Generation - Fashionista

Kimora Lee Simmons Turned Her Culture Into A Billion-Dollar Fashion Brand. Now She Says A Little Credit Is Due.

Baby Phat: Kimora Lee's Dream, A Cultural Phenomenon

The Enduring Impact of Baby Phat – CR Fashion Book

Baby Phat by Kimora Lee Simmons. The concept behind Baby Phat dates all the way back to 1993 but wasn't fully established until 1999.

Baby Phat by Kimora Lee Simmons. The concept behind Baby Phat dates all the way back to 1993 but wasn't fully established until 1999.

Baby Phat by Kimora Lee Simmons. The concept behind Baby Phat dates all the way back to 1993 but wasn't fully established until 1999.

Baby Phat by Kimora Lee Simmons. The concept behind Baby Phat dates all the way back to 1993 but wasn't fully established until 1999.

Baby Phat Is Back! How Kimora Lee Simmons Revived Her Iconic Y2K Brand