As ThirdLove acquires Kit Undergarments, the battle for the Gen-Z bra shopper heats up

$ 23.00

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With its first acquisition, of 3-year-old Kit Undergarments, ThirdLove joins Victoria’s Secret and Journelle in upping its focus on the Aerie-dominated Gen-Z underwear market.

Kit Undergarments x ThirdLove Bras and Underwear

As ThirdLove acquires Kit Undergarments, the battle for the Gen-Z bra shopper heats up

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Marcus Chung on LinkedIn: As ThirdLove acquires Kit Undergarments, the battle for the Gen-Z bra…

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ThirdLove Acquires Gen-Z Underwear Brand Kit Undergarments

ThirdLove Acquires Kit Undergarments

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