Knix founder Joanna Griffiths: 'The next legacy brands are being created in real time

Womenswear brand Knix has already gone through the painful transition to DTC that other clothing companies are being forced into during the pandemic.

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Knix founder Joanna Griffiths: 'The next legacy brands are being created in real time

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Toronto E-commerce company Knix Wear raises $53-million after CEO nixes involvement of any investor who questioned her pregnancy - The Globe and Mail

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Joanna Griffiths, Founder & President, Knix