New Logo & Branding for Wholesome by Universal Favourite — BP&O
![](https://bpando.org/wp-content/uploads/4-Wholesome-Grocer-Branding-Universal-Favourite-Art-Direction-Photography-BPO.webp)
Wholesome is a new breed of supermarket that doesn’t fill a gap in a market so much as it positions itself at a nexus of multiple intersecting demands. The pursuit of ethical grocery and household shopping has, for decades, been both deeply commendable and exasperatingly time-consuming, expensive and convoluted. One supermarket will stock Fairtrade products
Wholesome — Universal Favourite
![](https://bpando.org/wp-content/uploads/3-Wholesome-Grocer-Branding-Universal-Favourite-Social-Media-Design-BPO.webp)
New Logo & Branding for Wholesome by Universal Favourite — BP&O
BP&O on LinkedIn: #branding #logodesign #graphicdesign #brand
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Brand New: New Logo and Identity for Wholesome by Universal Favourite