Lululemon launches 'largest ever' global brand campaign
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Designed by Droga5, the campaign aims to target its growing men’s user base, international markets, and younger Gen Z audience.
![](https://ecampusontario.pressbooks.pub/app/uploads/sites/2630/2022/05/marketing-lululemon-5-box-position.jpg)
11.4 Lululemon Marketing Strategy and Plan – Global Marketing In a
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