Mint Velvet: the making of a £100m brand

On a gloomy day in High Wycombe, Mint Velvet’s striking 16,000 sq ft headquarters stand out against the grey sky when Drapers visits. Inside, the four

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Brand Immortality: How Brands Can Live Long and Prosper

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Agility amid Uncertainty: Hilary Palmer, Retail Director, Mint Velvet

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An antidote to an Instagram-crazed world': How Interior balances subversion and sales

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Agility amid Uncertainty: Hilary Palmer, Retail Director, Mint Velvet

25 New-Season Buys At Mint Velvet

25 New-Season Buys At Mint Velvet

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