TikTok mascara to cleansing bar: Most popular beauty products actually worth buying
![](https://static.independent.co.uk/2021/03/03/09/tiktok%20beauty%20trends.jpg)
From TikTok mascara to Paula’s Choice liquid exfoliant, and Cerave’s SA smoothing cleanser, we put TikTok’s most popular beauty products to the test
Last year we tested the platform’s hype skincare, make-up and hair tools – here’s what we’ve kept
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32 Best TikTok Beauty Products of 2024, Tested by Editors
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TikTok mascara to cleansing bar: Most popular beauty products actually worth buying
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41 Viral TikTok Beauty Products You Need in 2023: Makeup, Skin Care, and More