ViacomCBS changes name to Paramount to underscore streaming future
![](https://image.cnbcfm.com/api/v1/image/107015858-1644961564802-para.jpg?v=1709228217&w=929&h=523&vtcrop=y)
ViacomCBS said it will change its name to Paramount starting on Wednesday as the company positions itself to compete in the crowded market for streaming.
Paramount Global
In today's #streaming news…. Paramount Plus price increase
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Streaming Wars Archives - Media Play News
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ViacomCBS mulls plan to rebrand streaming services Paramount+
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ViacomCBS changes name to Paramount to underscore streaming future
![](https://etimg.etb2bimg.com/thumb/msid-89614901,imgsize-717510,width-1200,height=765,overlay-etbrandequity/media/viacomcbs-changes-name-to-paramount-to-boost-streaming-future.jpg)
ViacomCBS changes name to Paramount to boost streaming future
![](https://www.the-sun.com/wp-content/uploads/sites/6/2022/02/lv-comp-viacomcbs.jpg)
Why did ViacomCBS change their name?