Lululemon Has A Bold Strategy For Dealing With Dupes
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Lululemon recently tested a strategy to beat a new customer affinity for knockoffs of its apparel—an event where customers traded in dupes for the real deal.
![](https://www.realsimple.com/thmb/GfJxscBZv7QGjWza2l9z3Gp094k=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc()/bmjl-womens-running-shorts-elastic-high-waisted-shorts-pocket-tout-fbc81701fc33413bbde693aad05cf2a9.jpg)
These $25 Running Shorts Are a Lululemon Dupe
![](https://cdn.snapi.dev/images/v1/o/1/ll8-3-1912495.jpg)
Lululemon Athletica Stock News (LULU) - Page 17
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Take a guess, which is a dupe and which is not. 🤔 : r/lululemon
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Lululemon Has A Bold Strategy For Dealing With Dupes
![](https://darkroom.contagious.com/1000/0e22043f3290d4c9a3e9d047b1f41fdc:d262e2e2164d3f1ca5c866172cc17997/lulu-ad.jpg)
Campaign of the Week: Lululemon, Dupe Swap
![](http://blogs-images.forbes.com/files/2015/03/matthewstern_avatar_1425664782-400x400.jpg)
Matthew Stern - RetailWire
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RetailWire
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How To Swap Your Knock-Off Lululemon For The Real Thing
![](https://www.shape.com/thmb/VfqaJiOH-_4H3Y6srY6QNCtG-iM=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc()/lululemon-dupes-crz-workout-shorts-19c648eea23947c193f808435edb7e42.jpg)
The 10 Best Lululemon Dupes You Can Score On