ThirdLove brings digital bra-fitting to physical retail with its first store - RetailWire

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quot;Nobody wants to go bra shopping," Heidi Zak, co-founder and co-CEO of online lingerie seller ThirdLove told Business Insider in September 2018. "I started the company so a woman wouldn't have to go to the store." What is most challenging for customers about the bra-fitting experience?

ThirdLove - Bras and Underwear for Every Body

ThirdLove brings digital bra-fitting to physical retail with its first store - RetailWire

ThirdLove Enters the Active Market After Years of Customer Demand

ThirdLove - Bras and Underwear for Every Body

Exclusive: ThirdLove kicks off store expansion

ThirdLove - Bras and Underwear for Every Body

Exclusive: ThirdLove kicks off store expansion

ThirdLove's first physical store is about marketing as much as finding new customers - Modern Retail

80% of People Wear the Wrong Bra Size—Here's How ThirdLove Is Making Things Right (2023) - Shopify