Why do Customers Abandon the Checkout Process?
Around three per cent of visits to eCommerce sites end with a completed purchase. The other 97% will leave or not follow through with their purchase. That’s a lot of abandoned carts. With the number this high, you’d think that people don’t like shopping online.
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What are the benefits of simplifying the checkout process to reduce cart abandonment? - Quora
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What are the top reasons customers abandon self-service support? - Quora
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