Asda news: Supermarket announces new change to George clothing - branded clothing
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ASDA has announced huge changes to its George clothing range. In an attempt to appeal to younger customers, the supermarket is to partner with brands including Missguided, Little Mistress and Lee and Wrangler.
![](https://static-prod.adweek.com/wp-content/uploads/2021/04/george-at-asda-2021-652x367.jpg)
Asda Hires Impero for Back-to School Clothing Campaign
![](https://fashionunited.com/r/fit=cover,format=auto,gravity=center,height=480,quality=70,width=720/https://fashionunited.com/img/upload/2023/02/08/george-at-asda-easy-on-easy-wear-adapted-clothing-collection-1-0lfyrgbi-2023-02-08.png)
George at Asda news and archive
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George at Asda shoppers desperate to find £14 midi dress after it sells out online 'in record time' - Liverpool Echo
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Asda Giving Away £5 In Flash Deal HampshireLive, 47% OFF
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Asda news UK: Supermarket makes changes including sustainable shopping in UK stores
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Asda: George brand to sell second-hand clothing in shops
![](https://fashionunited.com/r/fit=cover,format=auto,gravity=center,height=480,quality=70,width=720/https://fashionunited.com/img/upload/2024/02/13/george-x-mattel-x-princes-trust-iwd-2024-3-y5qjxlvc-2024-02-13.jpeg)
George at Asda news and archive
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This little number? Whisper it — it's Asda
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George at Asda fans praise 'flattering' and 'expensive-looking' £16 jumpsuit - Liverpool Echo
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Asda launches new delivery van returns service for George clothing, News
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Asda launch epic half price sale in time for Christmas 2019 - Mirror Online
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Asda shoppers complain at aisle name change branded 'ridiculous' - Nottinghamshire Live
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Asda 'streamlines' online presence as its shuts down Direct website
![](https://fashionunited.com/r/fit=cover,format=auto,gravity=center,height=480,quality=70,width=720/https://fashionunited.com/img/upload/2022/04/26/download-cle9wcch-2022-04-26.jpeg)
George at Asda news and archive
![](https://i2-prod.hulldailymail.co.uk/incoming/article8165454.ece/ALTERNATES/s1200b/0_George-at-Asda.jpg)
George at Asda shoppers in love with £16 'cutest ever jumper with the best colour combination' - Nottinghamshire Live