Parade underwear criticized over Coca-Cola collaboration

Parade — a trendy underwear company that touts sustainability — is under fire for its latest campaign. Last week, the brand launched its collaboration with Coca-Cola. Gen Z isn't happy about it.
Parade — a trendy underwear company that touts sustainability — is under fire for its latest campaign. Last week, the brand launched its collaboration with Coca-Cola. Gen Z isn't happy about it.

Parade Underwear Is Moving Forward, but Founder Cami Téllez Will Be Left Behind

Valid criticism or overblown? #paradeundwear #paradeundies #yourparade, Parade

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Issue 04

Special Edition Coca-Cola® Dream Comfort Brief, Women's Underwear, Starting at $9

Where to Buy Parade x Coca-Cola's New Collection

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Where to Buy Parade x Coca-Cola's New Collection

☆LOUISE MISHA☆ オッテラ ワンピース - ワンピース・オールインワン