Lingerie leader Victoria's Secret has new competition: Brands embracing body positivity
![](https://dixon.philly.com/wp-content/uploads/2018/11/1381775_7e479a0f75ee9c4-1.jpg)
quot;There is now room for all types of bodies to be their own version of sexy," said an analyst.
![](https://gothammag.com/get/files/image/galleries/3-0019.jpg)
Victoria's Secret Rebrand Celebrates Body Positivity
![](https://static.standard.co.uk/s3fs-public/thumbnails/image/2018/11/08/16/vsbackstage0811d.jpg)
Backstage at Victoria's Secret 2018: all the…
![](https://assets.bwbx.io/images/users/iqjWHBFdfxIU/iNS9IQi8fxrs/v1/-1x-1.jpg)
Victoria's Secret Fashion Show Prime Movie Arrives as Turnaround Sputters - Bloomberg
![](https://static01.nyt.com/images/2018/11/18/fashion/18victoriassecret-2/15victoriassecret-2-videoSixteenByNineJumbo1600.jpg)
Victoria's Secret? In 2018, Fewer Women Want to Hear It - The New York Times
Victoria's Secret: Rise, Fall, Comeback of Lingerie Giant
Can Victoria's Secret Learn from Its Mistakes and Win Back Customers?
![](https://content.fortune.com/wp-content/uploads/2016/03/gettyimages-163291482.jpg)
5 Lingerie Upstarts Challenging Victoria's Secret
Victoria's Secret men lay out a turnaround plan centered on women
![](https://www.sec.gov/Archives/edgar/data/1856437/000119312523102032/g378532g88c52.jpg)
DEF 14A
![](https://tickernews.co/wp-content/uploads/2023/09/TICKER-NEWS-THUMB-61.jpg)
Victoria's Secret returns with ambitious new marketing strategy
![](https://themilsource.com/content/images/size/w1200/wp-content/uploads/2020/05/victorias-secret-fashion-show-2018.jpg)
Victoria's Secret: the former retail powerhouse continues its
![](https://thebrandhopper.com/wp-content/uploads/2023/07/victorias-secret-marketing.jpg)
Marketing Strategies and Marketing Mix of Victoria's Secret
![](https://s.wsj.net/public/resources/images/B3-IB693_EX0813_PP_20220812183903.jpg)
Victoria's Secret Is Trying a New Look. Can Customers Be Convinced
![](https://arc-anglerfish-arc2-prod-pmn.s3.amazonaws.com/public/44NSGPKTJRAWTJIQOSA57HTXMQ.jpg)
Lingerie leader Victoria's Secret has new competition: Brands
![](https://wwd.com/wp-content/uploads/2019/04/viva-voluptous.jpg?w=1024)
Attacking Victoria's Secret Is No Longer Working