Rita Ora launches swimwear range - but she is focused on new album

#xa; SEXY Miss Ora looks a Rit of all right as she peels off to model new swimwear.

Rita Ora goes braless in a see-through silver dress with leg slit

Rita Ora Put Her Curves On FULL Display In These Skintight

Rita Ora continues to show off her toned abs in a patterned bikini

Rita Ora flaunts her rock-hard abs in a bikini and more star snaps

Rita Ora flashes serious underboob in extremely cut-out swimsuit

Rita Ora Shows Off Body In Multicolored Bikini: Photos

Rita Ora Is Rewriting The Pop-Star Playbook

Rita Ora rocks a shimmery metallic bikini and belly chain in Australia

Rita Ora shows off her amazing figure in a colorful swimsuit

Rita Ora stuns in tiny bikini after hitting back at Beyonce fans

Rita Ora flaunts her rock hard abs in array of minuscule string

Rita Ora stuns in tiny bikini after hitting back at Beyonce fans