If the majority of Americans are plus sized, why do retailers not
Answer (1 of 8): The manufacturers have monkeyed with the sizes to fool women. New York fashion considers a woman who is a size 12 to be plus-sized, when, in fact, that is a normal and average size. A woman who wears a 12 is NOT fat, but they are told that they are. Since the measurements are lar
Why are there so few plus-size clothing retailers? - Quora
![](https://mma.prnewswire.com/media/1880593/Prices_Rise_Consumers_Shift_Choices.jpg?p=facebook)
NEARLY HALF OF AMERICANS FEEL THEY CAN'T AFFORD THEIR FORMER LIFESTYLE; THREE-FOURTHS ARE SHIFTING GROCERY PURCHASING BEHAVIORS, FINDS NCSOLUTIONS
![](https://www.investopedia.com/thmb/0ZVWzQIOmKo3Hf1FYR7mo4A5aoY=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc()/retailbanking.asp-final-3474e513dbcb47919f81e440ffde237d.png)
Retail Banking: What It Is, Different Types, Common Services
![](https://static.media.thinknum.com/media/uploads/plus_vs_narrow.png)
The $20-billion plus-size fashion market is a missed opportunity
![](https://gitnux.org/wp-content/uploads/2023/12/Plus-Size-Industry-Statistics-9.png)
Must-Know Plus Size Industry Statistics [Current Data] • Gitnux
Why are there so few plus-size clothing retailers? - Quora
Who coined the term 'plus size,' and why? - Quora
![](https://wwd.com/wp-content/uploads/2019/09/overtime-trench-coat-front-henning.jpg?w=640)
The Growing Plus-size Market Faces Mini Assortments and Few Options
![](https://wwd.com/wp-content/uploads/2024/03/everlane-collab.jpg?w=225&h=225&crop=1)
The Growing Plus-size Market Faces Mini Assortments and Few Options
![](https://s2.r29static.com/bin/entry/53f/x/1658963/image.png)
Average American Woman 67 Percent Plus Size Clothing
![](https://qph.cf2.quoracdn.net/main-thumb-1707739623-200-yqaiceicfhlzqjipjtsioznmtmckmoab.jpeg)
If the majority of Americans are plus sized, why do retailers not sell more plus sizes? - Quora
If the majority of Americans are plus sized, why do retailers not sell more plus sizes? - Quora
![](https://static.media.thinknum.com/media/uploads/blog/.thumbnails/large_size.jpg/large_size-1200x400.jpg)
The $20-billion plus-size fashion market is a missed opportunity
![](https://wwd.com/wp-content/uploads/2021/07/MM-LaFleur-Dia-Co.jpeg?w=640)
The Growing Plus-size Market Faces Mini Assortments and Few Options