Knix's $320 million sale to Essity marks one of Canada's largest
![](https://content.fortune.com/wp-content/uploads/2022/09/Joanna-Griffiths_landscape.jpeg)
Joanna Griffiths founded the brand known for its leakproof underwear in 2013. It's now valued at over $400 million.
Joanna Griffiths founded the brand known for its leakproof underwear in 2013. It's now valued at over $400 million.
Canadian underwear brand Knix sells majority stake in $410-million deal - The Globe and Mail
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Canadian leakproof apparel maker Knix sells majority stake to Essity of Sweden
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Canadian underwear brand Knix sells majority stake in $410-million deal - The Globe and Mail
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A Decade Of Knix Revolutionizing Intimate Apparel In Canada And Beyond
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Joanna Griffiths (@joannaknix) • Instagram photos and videos
![](https://actoncapital.com/wp-content/uploads/2021/10/Knix-Series-B-Joanna-Griffith.jpg)
KNIX exit: Women's intimates' brand sells majority stake for $320M
![](https://fortune.com/img-assets/wp-content/uploads/2022/09/Joanna-Griffiths_landscape.jpeg?w=840)
Knix's $320 million sale to Essity marks one of Canada's largest exits by a female founder
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Joanna Griffiths (@jogriffiths) / X
Joanna Griffiths (@joannaknix) • Instagram photos and videos
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Canadian underwear brand Knix sells majority stake in $410-million deal - The Globe and Mail
Davit Akman🎗️🇮🇱 - Cassels Brock & Blackwell LLP