Retailer's own labels are becoming stronger than classic brands more intimate, more contextual and more experiential - Peter Fisk

#8220;Private labels” (store brands) are a retailer’s own branded versions of popular products, used to be seen as cheap and generic, sometimes as low-priced imitators of classic brands. That old mindset has changed. Supermarkets now offer their own gourmet food ranges as good as restaurants, or even better when you can assemble them at home. […]

Peter Fisk: books, biography, latest update

Peter Fisk - Author and Professor of Leadership, Strategy and

Challenge Corporate Power/Assert the People's Rights A Campaign

Washington Life Magazine - Holiday 2015 by Washington Life

Private labels can be more powerful and profitable than classic

Private labels can be more powerful and profitable than classic

Retailer's own labels are becoming stronger than classic brands

Philadelphia Weekly 6-16-10 by Philadelphia Weekly - Issuu

A Sisterhood of Editors

Farmers Guide February 2022 by Farmers Guide - Issuu

Page 69 – Evansville Living Magazine

Uncategorized Archives - Peter Fisk

The Peoples of Utah edited by Helen Z. Papanikolas by Utah