Budgy Smuggler sales soar after Netflix exposure - Internet Retailing
Australian swimwear brand Budgy Smuggler has reported sales soared by 50 per cent after being featured in Netflix’s hit show, Drive to Survive.
Budgy Smuggler owner, Adam Linforth, said the business has “come a long way” since its inception from a walk-in robe in a Manly apartment.
Budgy Smuggler sees 50% growth (in sales) after Drive to Survive
An exploration of the effectiveness of social media in the growth of a fashion brand. by Elizabeth Fisher - Issuu
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