Can Kim Kardashian's Skims Make Shapewear For Men Mainstream?

Kim Kardashian's recent foray into men's underwear via Skims, may be the gamechanger toward making men's shapewear mainstream.

Mo' Money: Kim Kardashian's Skims Is Now Valued At $4 Billion

Kim Kardashian West on Skims's Future—And Her Own - WSJ

Kim Kardashian responds to backlash over Skims maternity shapewear, London Evening Standard

The SKIMS for Men campaign is already courting serious controversy - INTO

Kim Kardashian on Finally Making Skims Underwear for Men

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Kristin Larson

Lizzo Makes Shapewear - The New York Times

Learn From Kim Kardashian: SKIMS 1.6 Billion Dollar Success – DEEP DIVE INTO BUSINESSES – Podcast – Podtail

Gays are thirsting over NFL star Nick Bosa in Kim K's new underwear ad, but let's not forget his homophobic past - Queerty

Shop Skims Mens: Kim Kardashian's Line of Men's Underwear Out Now