Love, Bonito CEO on why she doesn't like titles & how thoughtfulness drives the business - - News from Singapore, Asia and around the world
![](https://static.mothership.sg/1/2021/09/dione-song-3.png)
Lessons on Leadership: Love Bonito's newly minted CEO also tells us why physical stores are important to the fashion brand.
Love, Bonito raises US$50MILLION in Series C funding to fuel
![](https://vulcanpost.com/wp-content/uploads/2023/08/Atomic-Heart-Photo-8-x-12-1.jpg)
Why some startup founders don't wear the CEO hat
![](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2023/04/20/cdfe16f3-234b-4f75-a9dd-8bbfe2700fcf_ee262126.jpg?itok=BX5bl26x)
Meet Rachel Lim, the Singaporean co-founder of Love, Bonito: she
![](https://www.adobomagazine.com/wp-content/uploads/2023/02/Love-Bonito-takes-on-global-expansion-insert13.jpg)
Love, Bonito takes on global expansion to empower the modern Asian
![](https://cdn.tatlerasia.com/asiatatler/i/my/2020/03/09075433-untitled-design-28_cover_1920x1200.jpg)
The New Asia: The Most Powerful, Influential & Stylish People To
![](https://assets.isu.pub/document-structure/230207084212-550499879d82dcb0c1c1e84f6f343ee5/v1/f0b8921e4614a3ba76b42a90d98b055e.jpeg)
Singapore Business Review (January - March 2023) by Charlton Media
![](https://www.adobomagazine.com/wp-content/uploads/2023/02/Love-Bonito-takes-on-global-expansion-insert12.jpg)
Love, Bonito takes on global expansion to empower the modern Asian
![](https://static.mothership.sg/1/2021/09/DSC05176_2lessat.jpg)
Love, Bonito CEO on why she doesn't like titles & how
![](https://www.lovebonito.com/cdn-cgi/image/width=1440,format=webp,quality=80/https://a.storyblok.com/f/126880/1440x412/738206a27e/editorial-directory_clp3_hero_desktop.jpg)
Ready-to-live Love, Bonito INTL
![](https://media.thepeakmagazine.com.sg/public/2024/02/%E2%80%A2HotSeat-Hideaki-Nagahisa-Glico-HeroBanner-Websize1200x-630px-copy-320x180.jpg?compress=true)
Love, Bonito CEO Dione Song on the highs and lows of running a
![](https://image.cnbcfm.com/api/v1/image/106418885-thumbnailmakeit_lovebonito_clean.jpg?v=1583136551)
Love, Bonito: Founder Rachel Lim built a multimillion-dollar