Adidas launches initiative to make women feel safer while running
![](https://static.standard.co.uk/2023/03/17/10/638246.jpg?width=1200&height=1200&fit=crop)
![](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2017%2F04%2Fadidas-futuracraft-4d-nyc-event-on-feet-21.jpg?cbr=1&q=90)
adidas Futurecraft 4D Closer Look and On-Feet
![](https://static.standard.co.uk/2023/03/17/10/638246.jpg?width=1200&height=1200&fit=crop)
Adidas launches initiative to make women feel safer while running
![](https://static.standard.co.uk/2024/02/08/9/20/Lucy%20King.jpg.jpg?crop=8:5,smart&quality=75&auto=webp&width=960)
Health & Fitness Evening Standard
![](https://about.underarmour.com/content/ua/about/en/stories/2022/06/under-armour-launches-its-first-running-shoe-made-on-a-women-s-l/_jcr_content/root/container/image.coreimg.jpg)
Under Armour Launches its First Running Shoe Made on a Women's Last
![](https://static.standard.co.uk/2024/03/07/11/40/PSC+3.jpg.jpg?trim=459,0,1109,0&quality=75&auto=webp&width=960)
Health & Fitness Evening Standard
Emilie Douqué on LinkedIn: Influencer disclosures: Does the ASA
![](https://preview.thenewsmarket.com/Previews/ADID/StillAssets/320x320/638245.jpg)
New adidas Study Finds 92% Of Women are Concerned for their Safety
![](https://static.standard.co.uk/s3fs-public/thumbnails/image/2017/05/17/09/pregnancyworkout.jpg?crop=8:5,smart&quality=75&auto=webp&width=960)
Health & Fitness Evening Standard
![](https://believeintherun.com/wp-content/uploads/2022/03/ultraboost-22-group.jpeg)
How Adidas is supporting female runners with the Ultraboost 22
![](https://media.wired.com/photos/59483a1ceed515368b86a713/master/pass/0717-WI-FFPROJ-02.jpg)
The Epic Untold Story of Nike's Two Hour Marathon Attempt
![](https://www.reuters.com/resizer/v2/JZ4AC5TM2BPAPBLDWLG4G56ASI.jpg?auth=5903c94364bdad6318d0466d385bd9a8b0ac6475f49f03028ec849f97d61971d&width=1920&height=1920&smart=true)
Adidas tests upper limit of running market with $500 shoe
INTERVIEW: How adidas Is Helping to Make Running Safer for Women
![](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fwp-content%2Fblogs.dir%2F6%2Ffiles%2F2023%2F03%2Fangela-anh-nguyen-los-angeles-tufting-artist-interview-00.jpg?fit=max&cbr=1&q=90&w=750&h=500)
How adidas Is Making Women's Running Safer
![](https://cdn.fleetfeet.com/assets/ko.png/dynamic:1-aspect:2.4-fit:cover-strategy:entropy/ko--1440.jpg)
Q+A with kofuzi